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Interim yearly results of car dealership: over the course of 11 months Y2018, 52.4K new passenger cars to the amount of KZT 449B were purchased by the residents of Kazakhstan

    “KazAvtoProm” Kazakhstan Association of Automotive Industry reports on work results achieved by new passenger and commercial vehicles market participants at almost the year-end of 2018.

    For the period of January-November 52 467 vehicles were sold by official dealers, which is 25.8% higher than the figure of the last year. In the reporting period customers in Kazakhstan spent KZT 449.2B (~ USD 1.3B) for purchasing new passenger cars, which is 37.9% higher than the same figure of Y2017.

    According to the results of November of the current year the sales (5 328 units) have exceeded the last year result by 13.1%. Following the results of the month, market volume in monetary terms have reached KZT 46.1B (USD 124.5M), having surpassed the figure of the last year by 30.6%.

    27 178 vehicles (51,8%) out of the sold ones, according to the results of the reporting period, account for the import, 25 289 buyers (48.2%) have preferred products of Kazakhstan car-manufacturing plants.

    OLEG ALFYOROV,
    Chairman of the management board
    Kazakhstan Association of Automotive Industry “KazAvtoProm”:

    “In November, Kazakhstan automotive market finalized the seventh in succession quarter of a continuous growth. Consumer demand recovery process continues growing persistently, and at year-end, Kazakhstan residents’ expenses for vehicles purchasing are reaching KZT 500B bar. Market dynamics was assured by a no-nonsense economic situation, vibrant extension of the models profile produced by local plants and additional financing of the soft-crediting programs. Within the scope of the state program the loans were used by the one in twenty buyers of a new passenger car.

    Y2018 has finished in an exact line with the forecast provided by us a year ago: market sales will show 25%-growth and exceed 58K vehicles. The benchmark for Y2019 is 75K sold vehicles. And the half of those will be presented by the offers of Kazakhstan manufacturers”.

    By the end of 11 months this year the rating of the most popular brands among citizens of Kazakhstan is headed by Lada: since the beginning of 2018, 12 061 vehicles of the Russian brand have been sold in the Republic. Sales of Toyota models amounted to 11 215 units. Hyundai occupied the third position with the result of 7 626 sold vehicles. Leaders’ top five is closed by KIA (2593 units) and GAZ (2463 units). TOP-10 the most successful brands also include Nissan (2188 units), Renault (1824 units), Ravon (1727 units), Volkswagen (1382 units) and UAZ (1348 units).

    The leaders of passenger models’ rating are the sedans Toyota Camry (4208 units), Lada Granta (3147 units) and the off-roader Lada 4×4 (3036 units). ТОP-5 models are closed by Lada Vesta (2547 units) and Hyundai Tucson (2400 units).

    TOP twenty customer preferences include Lada Largus (1848 units), Toyota Land Cruiser Prado (1800 units), Hyundai Elantra (1781 units), Hyundai Accent (1766 units), Toyota Rav4 (1515 units), Hyundai Creta (1481 units), Toyota Corolla (1280 units), Ravon Nexia (1041 units), Toyota Land Cruiser 200 (1014 units), Volkswagen Polo (958 units), Toyota Hilux (885 units), KIA Sportage (846 units), Lada XRAY (801 units), Renault Duster (766 units) and JAC S3 (652 units).

    BIPEK AVTO — AZIA AVTO Group keeps the status of the largest dealer group on the market of Kazakhstan. By the end of the reporting period, 31,2% of all new passenger car buyers (including LCV) made their choice in favor of the offers of this group. The sales of KMC Astana Motors accrued for 22,3% of the market. Top ten of the most noticeable participants of auto retail in Kazakhstan include also Virage with the share 8,1%, Toyota City Almaty (5,2%), Allur Auto (2,5%), Mercur Auto (2,5%), Toyota Center Zhetysu (2,2%), Aster Auto (2%), Avtomir (2%) and Toyota Center Atyrau (1,2%).

    By the end of 11 months this year the highest activity in buying passenger vehicles was shown by the people from Almaty (13 951 sold vehicles), Astana (9 471 units), Atyrau (3 893 units), Shymkent (3 439 units), Koatanai (3 232 units), Karaganda (3 213 units), Uralsk (2 342 units), Ust-Kamenogorsk (2 207 units), Aktau (2 116 units) and Aktobe (1 970 units).

    RESULTS of 11 months 2018

    TOP-20 passenger models

    Model Sales, units Share, %
    1 Toyota Camry 4208 8,0
    2 Lada Granta 3147 6,0
    3 Lada 4×4 3036 5,8
    4 Lada Vesta 2547 4,9
    5 Hyundai Tucson 2400 4,6
    6 Lada Largus 1848 3,5
    7 Toyota Land Cruiser Prado 1800 3,4
    8 Hyundai Elantra 1781 3,4
    9 Hyundai Accent 1766 3,4
    10 Toyota Rav4 1515 2,9
    11 Hyundai Creta 1481 2,8
    12 Toyota Corolla 1280 2,4
    13 Ravon Nexia 1041 2,0
    14 Toyota Land Cruiser 200 1014 1,9
    15 Volkswagen Polo 958 1,8
    16 Toyota Hilux 885 1,7
    17 KIA Sportage 846 1,6
    18 Lada XRAY 801 1,5
    19 Renault Duster 766 1,5
    20 JAC S3 652 1,2

    Vehicle sales by brands

    Brand Sales, units Share, %
    1 Lada 12061 23,0
    2 Toyota 11215 21,4
    3 Hyundai 7626 14,5
    4 KIA 2593 4,9
    5 GAZ 2463 4,7
    6 Nissan 2188 4,2
    7 Renault 1824 3,5
    8 Ravon 1727 3,3
    9 Volkswagen 1382 2,6
    10 UAZ 1348 2,6
    11 Lexus 1301 2,5
    12 JAC 1065 2,0
    13 Chevrolet 971 1,9
    14 Lifan 741 1,4
    15 Skoda 738 1,4
    16 Subaru 679 1,3
    17 Mitsubishi 463 0,9
    18 BMW 421 0,8
    19 Mazda 302 0,6
    20 Land Rover 213 0,4
    21 Mercedes-Benz 185 0,4
    22 Ford 184 0,4
    23 Isuzu 163 0,3
    24 Peugeot 150 0,3
    25 Infiniti 129 0,2
    26 Audi 123 0,2
    27 Porsche 76 0,1
    28 Cadillac 37 0,1
    29 Volvo 29 0,06
    30 Jaguar 26 0,05
    31 Mini 16 0,03
    32 SsangYong 14 0,03
    33 Suzuki 12 0,02
    34 Genesis 1 0,002
    Rolls Royce 1 0,002

    TOP-10 dealer groups

    Dealer group Sales, units Share,%
    1 BIPEK AVTO 16375 31,2
    2 Astana Motors 11785 22,3
    3 Virage 4276 8,1
    4 Toyota City Almaty 2734 5,2
    5 Allur Auto 1335 2,5
    6 Mercur Auto 1291 2,5
    7 ToyotaCenterZhetysu 1162 2,2
    8 Aster Auto 1045 2,0
    9 Avtomir 1025 2,0
    10 ToyotaCenterAtyrau 653 1,2